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AIM

Advanced Intelligence Marketing

It's Time to Revisit Your Casino’s CRM Solution

Posted in AIM

Casinos vie for market share in an extremely dynamic environment, and a CRM tool that isn’t pulling its proverbial weight just won't cut it.

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River Rock Casino Selects the AIM System for Database Marketing Solution

Posted in AIM

Marketing Results, Inc., announced today that River Rock Casino has implemented the Advanced Intelligence Marketing (AIM®) system as its complete database marketing solution.

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Wild Rose Casino & Resorts Chooses the AIM System for Database Marketing Solution

Posted in AIM

Marketing Results announced today that Wild Rose Casino & Resorts has selected and implemented the Advanced Intelligence Marketing (AIM) system as its complete database marketing solution in all three of Wild Rose's properties: Clinton, Emmetsburg and Jefferson.

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Data Talks, AIM Translates

Posted in AIM

Identifying opportunities through your data gives you the ability to affect positive growth. The best results demand informed planning.

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There's Always Room At The Top - But How Does One Get There?

Posted in AIM

One of the most persistent and ongoing challenges of the casino industry is the proliferation of new competition. The days of one casino owning the market simply by being the only option around are gone. When you integrate the understanding of geography and competition into your casino marketing strategy, you can start shifting more market share to your company. That’s what a good database marketing tool can achieve for your property, and that’s what Marketing Results has been developing and honing for the past 27 years.

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