MRI Blog
Brand

Building Loyalty and Brand Cohesion

Does Your Casino Have A Good Backline?

Posted in Brand

If we were to create an elevator pitch for what we do at Marketing Results, the focus would be on innovative database marketing and campaign analysis, not to mention creative services that capture and hold a player’s attention.

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Become a Familiar Voice to Your Players

Posted in Brand

As digital marketers, our singular focus is maximizing engagement with your players. That engagement, however, isn't just about the message itself but several other factors as well, including frequency, your brand, and the positive effect you have on your players’ lives.

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Small Things Make A Big Difference

Posted in Brand

We've spent a lot of time discussing how a brand is only as strong as the people and company culture it represents. The importance of the little things when it comes to memorable service are often most effective in creating buzz and positive word-of-mouth.

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A Win-Win Marketing Friendship

Posted in Brand

A consistent brand helps people recognize your casino and catch on to your message - but how do you spread the word?

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Let's Define CRX, CRM & Loyalty

Posted in Brand

CRM, CRX, Loyalty. We throw these terms around every marketing boardroom and strategic planning session, but what do we really do to foster this type of relationship with our customers, in our case gamers?

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