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Mobile

Smartphones, Apps, Text Messaging & More

MRI Mobile App

Posted on Sep 2, 2015 in Mobile

Contact us for more information on how Marketing Results can help accelerate your mobile growth.

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Has the Sky Fallen? Understanding the Impact of Mobilegeddon

Posted on May 4, 2015 in Mobile

You may have heard about "Mobilegeddon", the update to Google's search algorithm that adds mobile-friendly design to the list of signals used to sort search results. What does Google consider mobile-friendly? Primarily, they are looking for pages that are formatted for the screen sizes of mobile devices. They also want to see text that isn’t too small to be read on a tiny smartphone screen, buttons and links that are large enough to tap easily, quick load times, and light graphics and visuals that don’t clutter up the landscape.

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Mobile Apps vs. Responsive Websites

Posted on Oct 16, 2014 in Mobile

This is our one-stop guide to navigate you through your options for going mobile. Learn the difference between mobile apps, mobile sites, and responsive websites and what each does (or doesn’t do) for your casino’s marketing. At the conclusion of this article, we hope you have a better understanding of which option best suits the needs of your casino.

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Casinos Lagging Behind on Mobile Technology Leave Money on the Table

Posted on Jul 16, 2014 in Mobile

For any business to succeed today, it must be accessible and responsive to its customers. Businesses never truly sleep in today’s hyper-connected and always-on world. Customers expect to have access to you whenever they wish, from wherever they are, and mobile technology and connectivity is the driving force behind all of this. Technology continues to completely transform lead generation, customer connectivity and engagement, and how marketers market and consumers buy. 

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Apple's iPhone Passbook App

Posted on Feb 10, 2014 in Mobile

Do you want to let players store your offers on their iPhones and send them push notification reminders when they're near your property? There's an app for that. Learn how Apple's Passbook app can give you access to this functionality, even if you don't have a mobile app for your casino.

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