Casino Marketing Blog | Marketing Results, Inc.

The AI Magic Pill: Why It’s Not as Easy as You Think (But Still Pretty Damn Cool)

Posted in Technology

AI vs Human Creativity: Is AI really making design easier?

Chris Rock once said, "If most people in the world were told they could take a pill and be better at their job, they’d take the pill." And isn’t that the truth? The same logic applies to AI in marketing—consumers want the magic button, the instant solution that makes everything cheaper, faster, and wildly successful overnight. But here’s the kicker: AI, much like everything else in life, only gives back what you put into it.

An Efficient Mobile App for Your Casino Marketing Mix

By Julie Lopez

Posted in Technology

Discover how a PWA—a new efficient approach to casino mobile apps—can revolutionize player engagement in the gaming industry, offering fast, accessible, and seamless gaming experiences.

The Vinyl Word on Gambler Experience

By Kevin McElroy – Vice President of Creative Services

Posted in Technology

If Record Store Day serves as a reminder for anything, it's that technology alone just isn't enough to win the emotional argument with consumers. Tap into the emotional attachment gamblers have with their favorite casinos, and your brand will stand out as something that transcends mobile technology.

The Vinyl Word on Gambler Experience

By Kevin McElroy – Vice President of Creative Services

Posted in Technology

If Record Store Day serves as a reminder for anything, it's that technology alone just isn't enough to win the emotional argument with consumers. Tap into the emotional attachment gamblers have with their favorite casinos, and your brand will stand out as something that transcends mobile technology.

Winning With Technology: Part 3

By Gary Border – President

Posted in Technology

This is the third in a 4-part series we're offering on today's technology and how it can be used as an advantage for the gaming industry. In this post, we review how today's technology can launch a casino into new territories of expanding reach, increasing loyalty, and growing profits.