MRI Casino Marketing Blog
Marketing Results: Own The Dialogue

Meet Meg. She is the Vice President of Operations, and at Marketing Results–that means she oversees it all. From fulfillment to client-based marketing projects, and most importantly, the marketing and production staff and contractors at Marketing Results’ two offices.

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We don’t have to tell you; but we will. The player is becoming a smarter consumer. Experiences they have online with the likes of Amazon and Netflix are seeping into their expectations of all online experiences–including their digital interactions with casino gaming.

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Meet Craig. Craig is President of Marketing Results. A big and important role. Craig is also really good at the smallest of details. In a casino world where numbers count, dollars matter and even penny slots pull a profit–Craig hones in to understand how even the tiniest detail can make a huge improvement.

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"Good typography in design is a great way to give advertising a visual hierarchy, which is important to capture attention and guide the user visually through the elements of the piece. A good example is casino digital ads, where the message needs to be delivered as quickly and effectively as possible—because attention spans are short—making visual hierarchy very important to digital advertising." For visual direction in your casino brand and casino advertising--turn to Marketing Results and meet John Pace, our Senior Art Director and Designer. Read more about how to push your brand to the next level.

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Marketing Results believes there are only smart questions when discussing the ins-and-outs of casino marketing. In fact, the more questions, the better. Questions mean we are thinking about how to tackle challenges that we are facing in the market today.

We recently embarked on gathering our top, must current, casino marketing client questions. Read on to see our clients’ questions, and our answers.

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