MRI Casino Marketing Blog

Vegas: Economy’s No Fun Now, But We Still Are

By Marketing Results, Inc.
Posted in Advertising

Advertising Age interviews Gary Border, President of Marketing Results, about the LVCVA's new advertising campaign "Crazy times call for crazy fun" and casino marketing and advertising during economically challenging times. Hotels are spending even as revenue and visitor numbers are slipping. In the city of extremes, both highrolling hedonism and marketing-spending caution are reigning over Las Vegas.

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