Casino Marketing Blog | Marketing Results, Inc.

Your Website Should Be Built For A House Of Cards, Not On One.

By Kevin McElroy – Vice President of Creative Services

Posted in Casino Marketing

Your website is your digital marketing hub. It's a must that it provides accurate and up-to-the-minute information in a voice in sync with your brand - and the importance of this online channel can not be stressed enough.

Let’s Get The Game Spinning

By Kevin McElroy – Vice President of Creative Services

Posted in Casino Marketing

The wheel still tops lists as the most important invention of all time. And when it comes to gamified offers, of the many creative approaches we've taken, the wheel tops the list here too.

CRM and the "Big" Picture

By Gary Border – President

Posted in Casino Marketing

"Big" the movie. Big data. Big customer needs and wants. We all know we want a solid CRM system that pays off in loyalty. So, it goes without saying that a healthy CRM is the crown jewel of communication for any company.

3 Ways to Better Digital Marketing: Part 2

By Kevin McElroy – Vice President of Creative Services

Posted in Casino Marketing

In Part 1 of this discussion, we talked about being flexible and informed with your digital marketing strategy, testing different audiences, channels and techniques until you find what works. Let's now take a look at finding your niche, and of course, the importance of practice.

3 Ways To Better Digital Marketing: Practice, Practice, Practice!

By Kevin McElroy – Vice President of Creative Services

Posted in Casino Marketing

We all know a casino floor can be crowded, loud and moving fast. Now imagine trying to communicate with someone on the opposite side of the casino on that busy night – not the easiest of tasks. That dynamic is what marketers face every day, trying to separate the signal from the noise and develop a voice that engages despite the background roar of life. While in no way impossible, engaging online marketing requires a unique voice and unforgettable brand identity that only stems from constant practice.